Roll with Nicole
A bright interview identity with quick editorial pacing.
Case Study
Internal corporate motion systems.
ProjectRocket Platform strategy explainer
AudienceApproximately 28,000 employees
RoleDesigner, animator, and editor
28K
Approximate employee audience
The Communication Challenge
Make company-wide messages feel direct, not distant.
Rocket needed strategy, training, and culture content to work across a large internal audience without feeling generic or distant.
- Company strategy explainers
- Onboarding and training videos
- Internal culture programming
- Reusable show graphics packages
Reusable Series System
Turn an internal game show into a repeatable franchise.
For The Hot Seat, I directed and animated episodes while redesigning the logo, intro, lower thirds, and production graphics as one reusable show package.
DeliverablesSeries logo, intro, lower thirds, production graphics
RoleDirector, designer, and animator
Culture Programming
Motion identities for recurring internal shows.
Almost Weekend Update
A newsroom-style opener for a weekly internal update.
Production Approach
One internal brand. Multiple communication modes.
01
Translate strategy
Turn company strategy into a direct visual narrative.
02
Build repeatable formats
Create reusable identities, intros, lower thirds, and graphics.
03
Match the moment
Adapt the style to strategy, training, or culture content.
Result